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Encoding/Transcoding

Encoding and transcoding video is at the heart of online video, and Streaming Media offers deep dives into encoding parameters, bitrate ladders, per-title encoding, content/context-aware encoding, CBR, VBR, and ABR. Here you’ll find the latest news, reviews, tests, and analysis to help you stay on the top of your encoding/transcoding game.

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Features

Review: Magewell Director Mini 3.0

All-in-One (AIO) live production devices leverage the latest mobile CPU and GPU power and integrated capability, with real hardware connections for multiple HDMI ports, ethernet, headphones, audio input, and more—all from one manufacturer so there's just one update cycle to track. Magewell recently came out with the 3.0 update to their Director Mini AIO production tablet (Figure 1), and they are pushing the envelope with what these little powerhouses can do.

Review: DVEO Brutus V

This review will highlight Brutus V, DVEO's IP-to-IP multichannel AV1, H.264, and H.265 transcoder for IPTV or OTT. I will touch on Brutus V's options for delivering streams over H.264 and cover streaming delivery over various streaming protocols such as HLS, LL-HLS, Smooth Streaming, and MPEG-DASH. I will also dive into transcoding using H.264 and HEVC.

The Generative AI Industrial Revolution

Generative AI may prove even more divisive to society than the Indus­trial Revolution. There are many questions well worth examining re­garding gen AI's impact on the streaming in­dustry, the media and entertainment world, and more. In this article, I'm going to focus on a few streaming use cases in the hope of pro­viding a broader perspective on the changes happening in our world now and those we can expect going forward.

Presenting the 2024 Streaming Media 100

Here we reveal the 2024 Streaming Media 100, our list of the top 100 companies in the streaming universe outside of Europe. This list complements the Streaming Media Europe 51, which recognizes Europe's key streaming innovators, exemplars, and disruptors.

Spotlights

View From the Top: Zixi | Navigating the Challenging Financial Landscape: The Strategic Importance of Total Cost of Ownership in Broadcasting and Streaming

The broadcast and streaming industry is currently navigating a challenging financial landscape, marked by economic uncertainties, intensified competition and shifting consumer behaviors. In this environment, understanding and optimizing Total Cost of Ownership (TCO) has become more critical than ever. TCO is not just a financial metric; it's a strategic tool that helps organizations manage resources efficiently, maintain competitiveness and contribute to sustainability in a rapidly evolving market.

View From the Top: Wowza: The Power Behind Video

Wowza offers a platform that is not only a future-proof streaming investment, but also a simpler platform overall that allows consolidation to a single, streaming solution. These two things, along with a simple and transparent pricing model, make it easier for clients to both justify and predict a healthy return on investment.

Boosting Streaming Profitability with IMAX StreamSmart

Streaming organizations must be able to accurately measure and swiftly assess the impact of workflow changes to validate their effectiveness. Therefore, they must have access to the right metrics that can reliably predict viewer perceptions of quality for achieving bitrate savings without compromising the viewing experience.

IMAX's Vikram Arumilli and ESHAP's Evan Shapiro Talk Optimizing Streaming Content Delivery and User Experiences

In this fireside chat at Streaming Media Connect 2024, Media Universe Cartographer Evan Shapiro, spoke with IMAX SVP and GM Vikram Arumilli about IMAX's transition from a traditionally consumer-facing brand known for high-end cinematic experiences to a brand that also focuses on in-home and on-device entertainment.

Columns

Orphaned Tech: Struggles With Legacy NDI Gear

Not every new customer has the bank to buy all new gear. It's typical to buy used gear, get it running, and then upgrade only as the need and cash flow dictate. But a challenge comes with using older NDI gear.

Why You Should Embrace Sustainability (But Not For The Reason You May Think)

To really make an impact, we have to put sustainability within a context we can understand. It's hard, whether as individuals or businesses, sometimes to grasp the very huge concept of climate change and then commit to "sustainability efforts" as a way to have an impact. But when there is context, sustainability efforts can be achieved without actually trying to focus on them in particular. Within the streaming industry, that context is power.

The Greenest Codec: LCEVC

There's no doubt that LCEVC is a more efficient codec. But is it really going to make much of a difference in energy savings compared to other sustainability solutions?

How YouTube Encodes Videos

Looking for insights into exactly how YouTube encodes billions of videos? Jan Ozer went down the rabbit hole and shares what he discovered about AV1, VP9, and resolutions.

Encoding/Transcoding Companies and Suppliers